Samsung Q60B QLED 65-inch vs Sony BRAVIA 3 100-inch

Both are flagship contenders for 2026, but they target subtly different buyers. The Samsung Q60B QLED 65-inch is listed at ~$627.95 and earns a 4.6/5 score in our research synthesis, while the Sony BRAVIA 3 100-inch comes in at ~$3,896.00 with a 4.7/5 rating — a 0.1-point gap that's smaller than it looks on paper.

If price is your tiebreaker, the Samsung Q60B QLED 65-inch saves you ~ $3,268.05 compared to the Sony BRAVIA 3 100-inch, based on the current catalog reference prices. If you optimize for raw user satisfaction and reviewer ratings, the Sony BRAVIA 3 100-inch edges ahead. The rest of this comparison breaks down where each one wins, who it's right for, and how they hold up in real-world day-to-day use.

Its standout strength — Local dimming on Samsung Q60B QLED 65-inch improves contrast scene by scene — blacks stay dark even next to bright elements. — is the kind of advantage you notice on day one and continue to appreciate months later.

It's also a strong fit if you value The display on Samsung Q60B QLED 65-inch fills the room without overwhelming it.. Combined with Four HDMI ports on Samsung Q60B QLED 65-inch handle your console, streamer, soundbar, and still have a spare., the Samsung Q60B QLED 65-inch feels like a product designed by a team that obsesses over the details that matter most in the smart tvs category.

The trade-off is that HDMI port bandwidth on Samsung Q60B QLED 65-inch may not be equal across all ports — confirm which ports support full HDMI 2.1 features like 4K/120Hz, VRR, and eARC.. If that compromise doesn't bother you, this is one of the most well-rounded picks you can make around the ~$627.95 price point.

Where the Samsung Q60B QLED 65-inch optimizes for one philosophy, the Sony BRAVIA 3 100-inch bets on a different combination of priorities — and the result is a product that wins decisively for a specific audience.

Its biggest advantage is A 100-inch display creates a true cinema experience with dramatically more immersion than even 85-inch TVs.. That's backed up by Sony's Cognitive Processor XR delivers best-in-class upscaling and motion handling., which is exactly what you want at this price point.

The catch: At 100 inches, this TV requires a very large wall and at least 10-12 feet of viewing distance. The bundle adds a soundbar and subwoofer — factor in extra setup and cable management for the full audio package.. For most buyers, that's a perfectly acceptable trade for what you get back — especially around ~$3,896.00.

Think long sessions where the difference between "good" and "great" actually changes how you feel about the product. Built-in streaming apps on Samsung Q60B QLED 65-inch cover Netflix, YouTube, Prime, and all the essentials.

The Sony BRAVIA 3 100-inch, by contrast, is the better pick for the user whose week looks more like A 100-inch display creates a true cinema experience with dramatically more immersion than even 85-inch TVs.. It handles those scenarios with more confidence than the Samsung Q60B QLED 65-inch, and The 9-speaker audio system with built-in subwoofer means you can skip a soundbar for most content. This listing also bundles the BRAVIA Theater Bar 7 and wireless subwoofer for a complete audio setup..

Travel, commuting, work-from-anywhere, and weekend use all play out slightly differently between the two. The Samsung Q60B QLED 65-inch is the safer pick if you don't want to think about the purchase at all — set it up once and it just works. The Sony BRAVIA 3 100-inch rewards owners who are willing to dig into the settings to extract that extra 10–15% of performance.

The Samsung Q60B QLED 65-inch earns its 4.6/5 with The display on Samsung Q60B QLED 65-inch fills the room without overwhelming it., while the Sony BRAVIA 3 100-inch (4.7/5) counters with Sony's Cognitive Processor XR delivers best-in-class upscaling and motion handling..

Build quality on both is what you'd expect at this tier — premium materials, careful fit and finish, and a feel-in-the-hand that justifies the price. Neither feels cheap, neither flexes when you handle it, and both should comfortably last 3–5 years of daily use without major issues.

Where they part ways is in feel during extended sessions. Four HDMI ports on Samsung Q60B QLED 65-inch handle your console, streamer, soundbar, and still have a spare., while the Sony BRAVIA 3 100-inch brings The 9-speaker audio system with built-in subwoofer means you can skip a soundbar for most content. This listing also bundles the BRAVIA Theater Bar 7 and wireless subwoofer for a complete audio setup.. Owner reports we've cross-referenced converge on the same point — the right one is usually obvious within five minutes in person.

For shoppers on a tighter budget, that gap can pay for accessories, a case, an extended warranty, or simply stay in your pocket.

But "cheaper" isn't the same as "better value." The Sony BRAVIA 3 100-inch earns its premium through A 100-inch display creates a true cinema experience with dramatically more immersion than even 85-inch TVs., and if those upgrades match how you actually use the product, the math works out in its favor over a 3-year ownership window.

Our take: if the Sony BRAVIA 3 100-inch's headline advantage genuinely matters to you, the ~ $3,268.05 premium is worth it. If you're not sure, the Samsung Q60B QLED 65-inch is the smarter starting point — you can always upgrade later, and resale value on top-tier smart tvs stays strong.